The Web is huge. And growing. Faster everyday. It's almost like an ocean where there's no evaporation (the data on the Web stays there virtually forever), but yet, it's always raining in it. The rain is the new content that's added into the ocean.
Every tweet is a drop, every blog post is a drop, every check-in is a drop that falls into the ocean. This ocean is almost constantly under a tropical storm in some places, like Twitter or Facebook.
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